User segmentation personalised for your business

User Segmentation

Segments based on behavior

Segmentation based on user traits or behaviors allows that each segment can be treated with a more customer-centric approach

Group users in ways that are important for your business

Define your own segments based on your business needs. Visualize segments behaviour based on your KPIs.

Send advanced segments to your marketing tools

Build advanced segments on our platform and send them to your marketing tools to get better performance

What data can you use for segmentation?

Behavioral data based on user interactions


Purchases and other information from e-commerce or POS systems

Campaign Data

Engagement, interaction with creatives and other data form campaigns

Want to know more about how user segmentation can help to grow your business?

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